South Korea might be among the first countries to launch the Apple iPhone 16 this year.
According to anonymous sources within the telecom industry, several South Korean media outlets suggest that the iPhone 16 could arrive in the country earlier than usual. An industry official informed The Korea Times that local telecom companies could not comment on the matter due to Apple’s strict confidentiality policies. Despite this, preparations are already underway for an earlier-than-expected release.
Apple usually launches new iPhones in South Korea several weeks after the first wave of countries, due to the country’s certification system. The National Radio Research Agency in South Korea requires all electronic devices to be certified and their information published on its website. This process could reveal the new iPhones’ specifications even before Apple’s official announcement.
Reasons for the change
Several factors have been mentioned for this possible change in Apple’s strategy. Firstly, South Korea has a solid base of iPhone users, especially among the younger population, with significant spending power.
Secondly, the South Korean market is increasingly considered a testing ground for major brands. Since the iPhone is seen as a status symbol in many countries, including South Korea, it makes business sense for Apple to include the country in the first wave of launches to maintain or grow its market share.
Lastly, the declining demand for iPhones in China is believed to allow Apple to allocate more stock for an earlier release in South Korea.
Expected launch details
Bloomberg reported a few days ago that Apple is expected to unveil the iPhone 16 on September 10 (Tuesday). If past trends indicate, the iPhone 16 will be available in the first wave of countries on September 20 (Friday).
With South Korea potentially included in the initial launch wave, Apple fans in the country might not have to wait as long as in previous years to get their hands on the latest iPhone.