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Sony and Raspberry Pi launch new AI camera modules for makers

Sony and Raspberry Pi have released the Raspberry Pi AI Camera, which is priced at US$70 and offers makers an affordable tool for edge AI development.

Sony Semiconductor Solutions (SSS) has teamed up with Raspberry Pi to release an exciting new product for tech enthusiasts: the Raspberry Pi AI Camera. Designed for makers and DIY enthusiasts, this camera module is a powerful tool for those looking to dive into cutting-edge AI development.

A powerful tool for visual intelligence

The Raspberry Pi AI Camera is built around the Sony IMX500 intelligent vision sensor, which stands out due to its built-in AI image processing. This technology allows users to bypass the need for additional components like a graphics processing unit (GPU), making it more straightforward and cost-effective to get started with visual AI projects.

What sets this camera apart is its ability to do more than capture images and videos. Thanks to AI capabilities, the camera can recognise, track, and monitor objects in real time. This opens the door for various practical uses, including surveillance, automated agriculture or wildlife research observation, and many other areas where visual data can be critical.

Seamless integration with Raspberry Pi computers

One of the major benefits of this new camera is its compatibility with Raspberry Pi’s single-board computers, including the Raspberry Pi 5, released last year. This means that makers familiar with Raspberry Pi’s ecosystem can easily integrate the new camera into their existing projects or start fresh with new ideas.

The camera’s on-chip AI processing also reduces the complexity of setting up AI projects. In the past, visual AI required significant computing power, often making it challenging for hobbyists and smaller developers to engage with. Now, this new AI camera is more accessible than ever.

Available now for makers worldwide

The Raspberry Pi AI Camera module and approved resellers are available through the Raspberry Pi website. The recommended retail price is set at US$70, which is approximately S$90.03. Considering its advanced features, the price point makes it a compelling option for hobbyists and small-scale developers who want to explore AI in their projects without breaking the bank.

Raspberry Pi has already shared examples of what the new module can achieve for those eager to see the camera in action. Whether you’re working on a DIY security system, exploring AI-driven farming solutions, or experimenting with new technology, this AI camera opens up a world of possibilities.

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