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Going elsewhere?

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Cybersecurity

OpenAI invests in cybersecurity to combat AI-driven threats

OpenAI has made its first cybersecurity investment in Adaptive Security, a startup that uses AI to train employees to detect and prevent cyber threats.

Roblox introduces new parental controls to enhance child safety

Roblox introduces new parental controls, allowing parents to block games, restrict friends, and monitor their childโ€™s activity for better safety.

Exabeam introduces Nova, an agentic AI that boosts cybersecurity operations

Exabeam unveils Nova, a proactive AI agent that boosts security team productivity and reduces incident investigation time by over 50%.

Tenable reveals privilege escalation flaw in Google Cloud Run

Tenable uncovers a privilege escalation flaw in Google Cloud Run, exposing risks linked to inherited permissions and service interdependencies.

ESET uncovers RansomHub links to rival gangs and highlights emerging EDR killer threats

ESET uncovers RansomHubโ€™s links to rival gangs and reveals its custom EDR killer, signalling new threats in the ransomware landscape.

Marketing

Spotify introduces AI-powered ads and programmatic ad buying

Spotify unveils AI-powered ads and the Spotify Ad Exchange, making it easier for advertisers to reach Gen Z listeners with real-time bidding.

Adobe: Redefining digital marketing in APAC through AI and privacy-first personalisation

Discover how Adobe helps APAC brands tackle data privacy, localise content, and embrace AI-driven marketing in a cookieless future.

Adobe introduces AI agents to Experience Cloud to improve customer experience delivery

Adobe unveils AI-powered features in Experience Cloud to help businesses deliver personalised customer journeys and better digital performance.

Adobe introduces new Firefly updates to streamline brand content production at scale

Adobe expands Firefly with video, 3D and GenStudio integration, helping brands scale on-brand content production with ease.

WeChat mini-game advertising sees 113% increase, creating new opportunities for developers

WeChat mini-game ads grew 113% in 2024, opening major growth chances for developers aiming to scale in Chinaโ€™s fast-moving mobile game market.

Southeast Asia

Synagie and HKT launch ShopHK to help Hong Kong brands expand into Southeast Asia

Synagie and HKT launch ShopHK, helping Hong Kong SMEs tap into Southeast Asia's booming US$600 billion e-commerce market.

MLBB and OPPO crown regional champions at APAC Smooth Legend Cup

IDONOTSLEEP and Maru Gamerpact Esports take top honours at the MLBB x OPPO Smooth Legend Cup APAC Grand Finals.

LinkedIn: How AI is reshaping hiring and workforce strategies in 2025

Discover how AI is transforming hiring and workforce strategies in 2025, from skills-based recruitment to internal mobility and continuous learning.

Kyberlife raises US$3 million to expand healthcare procurement in Southeast Asia

Singaporeโ€™s healthtech startup Kyberlife secures US$3 million to expand its digital procurement platform, streamlining healthcare supply chains in Southeast Asia.

ST Telemedia Global Data Centres gains NVIDIA AI certification to boost AI capabilities

ST Telemedia Global Data Centres has achieved certification under the NVIDIA DGX-Ready Data Center programme, boosting AI capabilities in Southeast Asia.

Geek

Lego and Pokรฉmon Company announce long-awaited collaboration

Lego has partnered with The Pokรฉmon Company, and official Pokรฉmon Lego sets will be available in stores in 2026.

Crunchyroll announces cinema release dates for Demon Slayer: Kimetsu no Yaiba Infinity Castle

Crunchyroll announces cinema release dates for Demon Slayer: Kimetsu no Yaiba Infinity Castle, starting 14 August 2025 in Singapore and Malaysia.

Aetherdrift brings high-speed action to Magic: The Gathering fans

MTG's Aetherdrift brings high-speed action, new mechanics, and exclusive collectibles in an epic multiverse race starting 7 February.

Crunchyroll and Sony partners unveil anime adaptation of Ghost of Tsushima: Legends

Crunchyroll, Aniplex, and Sony partners reveal Ghost of Tsushima: Legends anime adaptation, set for a 2027 release exclusively on Crunchyroll.

Evangelion store marks two decades with new merchandise and an anniversary fair

Celebrate 20 years of EVANGELION with exclusive merchandise and special gifts at the anniversary fair, only at the EVANGELION STORE.

Hot topics

Going elsewhere?

26.1 C
Singapore
22.5 C
Malaysia
29.2 C
Thailand
26.9 C
Philippines
20.6 C
Indonesia
16 C
Vietnam
27.7 C
Cambodia
21.7 C
Myanmar

Cybersecurity

OpenAI invests in cybersecurity to combat AI-driven threats

OpenAI has made its first cybersecurity investment in Adaptive Security, a startup that uses AI to train employees to detect and prevent cyber threats.

Roblox introduces new parental controls to enhance child safety

Roblox introduces new parental controls, allowing parents to block games, restrict friends, and monitor their childโ€™s activity for better safety.

Exabeam introduces Nova, an agentic AI that boosts cybersecurity operations

Exabeam unveils Nova, a proactive AI agent that boosts security team productivity and reduces incident investigation time by over 50%.

Tenable reveals privilege escalation flaw in Google Cloud Run

Tenable uncovers a privilege escalation flaw in Google Cloud Run, exposing risks linked to inherited permissions and service interdependencies.

ESET uncovers RansomHub links to rival gangs and highlights emerging EDR killer threats

ESET uncovers RansomHubโ€™s links to rival gangs and reveals its custom EDR killer, signalling new threats in the ransomware landscape.

Marketing

Spotify introduces AI-powered ads and programmatic ad buying

Spotify unveils AI-powered ads and the Spotify Ad Exchange, making it easier for advertisers to reach Gen Z listeners with real-time bidding.

Adobe: Redefining digital marketing in APAC through AI and privacy-first personalisation

Discover how Adobe helps APAC brands tackle data privacy, localise content, and embrace AI-driven marketing in a cookieless future.

Adobe introduces AI agents to Experience Cloud to improve customer experience delivery

Adobe unveils AI-powered features in Experience Cloud to help businesses deliver personalised customer journeys and better digital performance.

Adobe introduces new Firefly updates to streamline brand content production at scale

Adobe expands Firefly with video, 3D and GenStudio integration, helping brands scale on-brand content production with ease.

WeChat mini-game advertising sees 113% increase, creating new opportunities for developers

WeChat mini-game ads grew 113% in 2024, opening major growth chances for developers aiming to scale in Chinaโ€™s fast-moving mobile game market.

Southeast Asia

Synagie and HKT launch ShopHK to help Hong Kong brands expand into Southeast Asia

Synagie and HKT launch ShopHK, helping Hong Kong SMEs tap into Southeast Asia's booming US$600 billion e-commerce market.

MLBB and OPPO crown regional champions at APAC Smooth Legend Cup

IDONOTSLEEP and Maru Gamerpact Esports take top honours at the MLBB x OPPO Smooth Legend Cup APAC Grand Finals.

LinkedIn: How AI is reshaping hiring and workforce strategies in 2025

Discover how AI is transforming hiring and workforce strategies in 2025, from skills-based recruitment to internal mobility and continuous learning.

Kyberlife raises US$3 million to expand healthcare procurement in Southeast Asia

Singaporeโ€™s healthtech startup Kyberlife secures US$3 million to expand its digital procurement platform, streamlining healthcare supply chains in Southeast Asia.

ST Telemedia Global Data Centres gains NVIDIA AI certification to boost AI capabilities

ST Telemedia Global Data Centres has achieved certification under the NVIDIA DGX-Ready Data Center programme, boosting AI capabilities in Southeast Asia.

Geek

Lego and Pokรฉmon Company announce long-awaited collaboration

Lego has partnered with The Pokรฉmon Company, and official Pokรฉmon Lego sets will be available in stores in 2026.

Crunchyroll announces cinema release dates for Demon Slayer: Kimetsu no Yaiba Infinity Castle

Crunchyroll announces cinema release dates for Demon Slayer: Kimetsu no Yaiba Infinity Castle, starting 14 August 2025 in Singapore and Malaysia.

Aetherdrift brings high-speed action to Magic: The Gathering fans

MTG's Aetherdrift brings high-speed action, new mechanics, and exclusive collectibles in an epic multiverse race starting 7 February.

Crunchyroll and Sony partners unveil anime adaptation of Ghost of Tsushima: Legends

Crunchyroll, Aniplex, and Sony partners reveal Ghost of Tsushima: Legends anime adaptation, set for a 2027 release exclusively on Crunchyroll.

Evangelion store marks two decades with new merchandise and an anniversary fair

Celebrate 20 years of EVANGELION with exclusive merchandise and special gifts at the anniversary fair, only at the EVANGELION STORE.
Saturday, 5 April 2025
26.1 C
Singapore
29.2 C
Thailand
20.6 C
Indonesia
26.9 C
Philippines

Singapore government agencies to use a unified gov.sg SMS identifier from July

From July 1, 2024, Singapore government SMS communications will use a single "gov.sg" identifier, simplifying message identification and enhancing security.

From July 1, 2024, all SMS communications from Singapore government agencies will bear a single โ€œgov.sgโ€ SMS sender ID. This change aims to help you identify authentic government messages and protect yourself from scams.

Previously, each government agency used its own unique sender ID, such as LTA, IRAS, CPF, HDB, and ICA. The new unified ID will simplify your identification process and ensure you know the message is genuinely from a government source.

In an official statement, the government emphasised that this new system will help combat impersonation scams. By using a single identifier, scammers will find it more challenging to spoof legitimate government messages. The government also highlighted that SMS remains an essential communication tool due to the widespread use of mobile phones in Singapore.

Security measures

The government has partnered with SMS aggregators and all telecom service providers in Singapore to further secure this new system. This collaboration ensures that malicious actors cannot spoof or misuse the โ€œgov.sgโ€ SMS handle.

The transition to the new single SMS ID will begin on June 18, 2024, and is expected to be fully implemented by July 1, 2024.

Exceptions to the rule

Not all agencies will adopt the new, unified SMS identifier. Some government agencies and services will continue using their SMS identifiers due to the nature of their communications.

These exceptions include:

  • The Singapore Police Force will continue using the 71000 number for two-way SMS communications.
  • The Ministry of Defence (MINDEF) will retain the 72255 number for two-way SMS communications.
  • The Ministry of Home Affairs will continue using the 71999 and 70995 numbers for two-way SMS communications.
  • MHAalert will still be used for public emergencies.
  • The MHA NS identifier will be used for reminders related to NSMen, including ICT reservist call-ups and IPPT/NSFIT training sessions.
  • Singapore Police Force NS call-ups will retain the 83395761 number for two-way SMS communications.
  • Singapore Civil Defence Force NS call-ups will continue using the 91449746 number for two-way SMS communications.
  • The Police 999 identifier will be used for emergencies where callers consent to receiving a video link for live footage during emergency calls.
  • SCDF 995 will be the SCDF equivalent of POLICE 999, continuing its function before July 1, 2024.

These agencies have specific operational needs that require them to maintain their existing SMS identifiers.

Learn more

For further information about this change and how it affects you, visit the official site at sms.gov.sg. The government encourages everyone to stay informed and be vigilant about SMS communications to avoid falling victim to scams.

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