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Samsung to unveil the Galaxy S25 on January 22: What to expect

Samsung's Unpacked event on January 22 will reveal the Galaxy S25 series. Discover new features, AI advancements, and possible surprise launches.

Samsung has officially set the date for its next big reveal. On January 22 at 10 a.m. PT, the tech giant will host its highly anticipated Unpacked event. You can watch the live stream through Samsungโ€™s official website and YouTube channel.

This announcement teased during Samsungโ€™s recent CES press conference, has sparked excitement across the tech world, particularly with the promise of the Galaxy S25 series. Here’s everything you can expect from this upcoming event.

Pre-orders come with a bonus

If youโ€™re eager to grab the latest Galaxy S25, Samsung gives you an extra incentive. Youโ€™ll earn US$50 in Samsung store credit by reserving your device before the event. The pre-order campaign has already begun; you can find all the terms and conditions on Samsungโ€™s website.

The timing follows Samsungโ€™s established release cycle for its flagship devices. Traditionally, the Galaxy S series launches early in the year, while the foldable series takes centre stage in the summer.

Galaxy S25 series: Whatโ€™s new?

The Galaxy S25 line-up will include three models: the S25, S25+, and S25 Ultra. As with previous releases, the Ultra will stand out as the premium option, continuing its role as the successor to the Galaxy Note series.

Leaks and rumours suggest that the S25 design closely resembles its predecessor, the S24, with a few key differences. A slimmer profile appears to be the most notable change, with reports indicating that the deviceโ€™s thickness will be reduced by 1 to 2 millimetres.

Inside, the S25 is likely to feature Qualcommโ€™s Snapdragon 8 Elite chip, first unveiled last October. While international variants may include different processors, US models must stick with this advanced chip, ensuring powerful performance and efficiency.

Samsung is also focusing heavily on artificial intelligence (AI) integration. The Galaxy S25 will showcase the companyโ€™s latest AI advancements, helping to distinguish its offerings from Googleโ€™s Gemini features, which are available across Android devices. Last yearโ€™s Circle to Search feature debuted on the Galaxy S24, highlighting Samsungโ€™s push to lead in AI technology.

Possible surprises at Unpacked

While the Galaxy S25 is the show’s star, Samsung may also introduce other products. A new version of the Galaxy Ring wearable could appear, although its predecessor received mixed reviews.

Another potential reveal is Project Moohan, a cutting-edge extended reality headset developed in collaboration with Google. This project reflects Samsungโ€™s ongoing investment in immersive technology, but details remain scarce.

With just a few days to go, anticipation is building for Samsungโ€™s January 22 event. Whether youโ€™re a tech enthusiast or simply curious about the Galaxy S25, the event promises to deliver exciting updates.

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