Avanade has introduced seven Microsoft-powered artificial intelligence (AI) services aimed at mid-market organisations in Asia Pacific. These services are designed to help businesses accelerate growth, overcome resource constraints, and gain a competitive edge in the rapidly evolving AI landscape.
AI as a growth accelerator for mid-market businesses
Mid-market organisations in Asia Pacific are uniquely positioned to benefit from AI. However, many face challenges, such as limited resources, strategic guidance, and implementation risks, which can hinder their ability to fully embrace the technology. Research by Avanade reveals that 84% of mid-market leaders in the region worry about losing their competitive advantage if they fail to adopt AI quickly. Additionally, 95% have expedited legacy system modernisation to capitalise on AI opportunities.
To address these concerns, Avanadeโs new services blend its industry expertise with Microsoftโs secure, AI-powered platforms. These services offer scalable, enterprise-grade innovation tailored to meet the specific needs of mid-sized businesses, enabling them to adopt AI solutions effectively.
Seven new AI services for mid-market organisations
- Accelerate revenue generation
This service empowers sales teams by integrating AI tools into their CRM systems, improving productivity, enhancing customer engagement, and driving revenue growth. - AI-powered migration and modernisation
Avanade guides organisations through cloud migration to Microsoft Azure, reducing technical debt, mitigating risks, optimising costs, and laying the foundation for an AI-ready digital infrastructure. - Build and modernise AI apps
Designed to support the creation of AI-powered applications, this service enables businesses to transform legacy systems while addressing data silos and security challenges. - Drive business transformation with Copilot
Using Microsoft 365 Copilot, Avanade helps businesses unlock new opportunities with value-based accelerators, responsible AI practices, and industry expertise. - Modernise ERP
This AI-led ERP platform enhances adaptability, reduces ownership costs, and supports faster time-to-market, enabling new business models and informed decision-making. - Unify your intelligent data and analytics platform
Businesses can overcome legacy technology limitations and data complexity while empowering employees with accessible insights through unified platforms. - Unify threat protection
Leveraging tools like Microsoft Sentinel, Security Copilot, and Threat Intelligence, this service enhances security by detecting and addressing threats efficiently.
Driving transformation across Asia Pacific
Bhavya Kapoor, President for Asia Pacific at Avanade, emphasised the pivotal role of mid-market businesses in the region’s economy. โAsia Pacific is home to a deep pool of mid-market organisations. They are on the cusp of transformation, eager to take advantage of Microsoft technologies like cloud, data and AI to drive growth, and are pillars of this regionโs fast-moving digital economy. As the dedicated technology partner that is 100% focused on the Microsoft ecosystem, we are jointly committed with Microsoft to empower these organisations and make a genuine human impact through the services we offer โ helping them unleash their potential to propel Asia Pacificโs economic growth, develop local capabilities, and stimulate innovation,โ Kapoor said.
Rachel Bondi, Corporate Vice President, Small, Medium and Corporate at Microsoft Asia, highlighted the importance of this collaboration. โThe mid-market sector forms the backbone of Asia Pacificโs diverse, fast-growing economies โ crucial for driving innovation, spurring economic expansion, and fuelling jobs creation. We know these businesses are turning to transformative technologies like AI and Microsoft Copilot to move into their next phase of growth but are faced with their unique set of challenges โ and we want to help. This is why our partnership with Avanade is important as we jointly help more mid-market customers in this region adopt AI-powered solutions, at speed and scale, to create competitive business advantages โ whilst ensuring Asia Pacific remains at the forefront of innovation and growth in the global economy,โ she stated.
With these tailored AI services, Avanade and Microsoft are committed to helping mid-market organisations unlock their full potential and thrive in the AI-driven digital economy.
