You might soon see a more affordable version of Apple's Vision Pro, as reports indicate that the tech giant is gearing up for its release as early as next year. Despite the lukewarm response to the Vision Pro, Apple remains committed to advancing its augmented reality (AR) technology. The company is working on at least three AR devices, including a second-generation Vision Pro, a budget-friendly version, and a pair of smart glasses.
Cheaper Vision Pro on the horizon
According to Mark Gurman from Bloomberg, Apple is on track to release a cheaper version of the Vision Pro. This budget model is expected to launch next year, and Apple plans to cut development costs by making a few strategic changes. These changes include reducing the number of cameras and sensors, using a less powerful processor, opting for lower-quality screens, and potentially eliminating the EyeSight feature.
In October last year, Gurman mentioned that Apple could implement these cost-saving measures to make the Vision Pro more accessible to a broader audience. While the original Vision Pro debuted at a hefty price of US$3,499, the cheaper model is expected to be priced between US$1,500 and US$2,500. Even with this significant reduction, the new model might still be beyond the reach of many consumers.
Second-generation Vision Pro in development
In addition to the more affordable model, Apple is also working on a second-generation Vision Pro. However, the timeline for this new version remains to be determined. Feedback from customers has driven Apple to focus on making the next model smaller and lighter, which could address some of the concerns raised about the first Vision Pro.
While Apple's innovation continues to push the boundaries of AR technology, developing the second-generation Vision Pro highlights the company's ongoing efforts to refine and improve its products.
Smart glasses are still in the experimental phase
Apple's venture into smart glasses is also making slow but steady progress. These glasses are reportedly in the experimental stage, with Apple exploring different concepts that might appeal to consumers. The company is looking at designs similar to the Ray-Ban or Meta Smart Glasses.
However, developing actual augmented reality glasses presents significant technical challenges. Gurman notes that Apple may be far from bringing these smart glasses to market. The complexities involved in creating fully functional AR glasses that meet Apple's standards mean that the product is still in the early stages of development.
In summary, Apple's commitment to augmented reality remains strong despite its current offerings' challenges and lukewarm reception. Whether it's the launch of a cheaper Vision Pro, developing a second-generation model, or exploring smart glasses, Apple continues to innovate in the AR space. While you might have to wait a bit longer for these products, it's clear that Apple's vision for augmented reality is far from over.
