If it weren’t for beautiful design, we would all live in a dull world. Steve Jobs would have been anonymous, and nobody would buy Apple products. With visual platforms and tools taking over the online space, graphic design knowledge has now become an essential skill for digital marketers.
An understanding of fundamental design tricks and principles can help create better stories and posts, which ultimately help to improve your social media performance. Moreover, while it’s not realistic to expect every marketer to have gone through full graphic design training, even understanding the basics will improve your thinking and your visual approach.
This infographic from Venture Icon Media shares some key tips to help you develop your design eye, as well as get an understanding of what works.