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Cybersecurity

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Southeast Asia

LinkedIn: How AI is reshaping hiring and workforce strategies in 2025

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Kyberlife raises US$3 million to expand healthcare procurement in Southeast Asia

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ST Telemedia Global Data Centres gains NVIDIA AI certification to boost AI capabilities

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Hot topics

Going elsewhere?

27.6 C
Singapore
30 C
Malaysia
35.5 C
Thailand
27.3 C
Philippines
27.4 C
Indonesia
13 C
Vietnam
36.5 C
Cambodia
35.6 C
Myanmar

Cybersecurity

ESET uncovers RansomHub links to rival gangs and highlights emerging EDR killer threats

ESET uncovers RansomHubโ€™s links to rival gangs and reveals its custom EDR killer, signalling new threats in the ransomware landscape.

China-aligned hacker group FamousSparrow resurfaces in cyberattacks

ESET finds China-linked hacker group FamousSparrow still active with upgraded tools, targeting institutions in the US, Mexico and Honduras.

Global tech leaders to explore the future of enterprise at ATxEnterprise 2025

ATxEnterprise 2025 in Singapore will bring together global leaders to explore AI, cybersecurity, and the future of enterprise technology.

Most consumers now back up their data, but cloud storage limits push shift to hybrid solutions

87% of people now back up their data, but cloud limits and rising costs are driving a shift to hybrid storage solutions.

RedCurl group linked to new ransomware strain in first documented attack

Bitdefender uncovers RedCurl's first ransomware campaign, revealing QWCrypt's unique tactics and the group's evolving cyber threat model.

Marketing

Adobe: Redefining digital marketing in APAC through AI and privacy-first personalisation

Discover how Adobe helps APAC brands tackle data privacy, localise content, and embrace AI-driven marketing in a cookieless future.

Adobe introduces AI agents to Experience Cloud to improve customer experience delivery

Adobe unveils AI-powered features in Experience Cloud to help businesses deliver personalised customer journeys and better digital performance.

Adobe introduces new Firefly updates to streamline brand content production at scale

Adobe expands Firefly with video, 3D and GenStudio integration, helping brands scale on-brand content production with ease.

WeChat mini-game advertising sees 113% increase, creating new opportunities for developers

WeChat mini-game ads grew 113% in 2024, opening major growth chances for developers aiming to scale in Chinaโ€™s fast-moving mobile game market.

Duolingoโ€™s Cybertruck stunt โ€˜killsโ€™ mascot Duo, and users canโ€™t get enough

Duolingoโ€™s marketing stunt claims its mascot, Duo the Owl, was hit by a Cybertruckโ€”boosting app engagement and sparking a viral campaign.

Southeast Asia

LinkedIn: How AI is reshaping hiring and workforce strategies in 2025

Discover how AI is transforming hiring and workforce strategies in 2025, from skills-based recruitment to internal mobility and continuous learning.

Kyberlife raises US$3 million to expand healthcare procurement in Southeast Asia

Singaporeโ€™s healthtech startup Kyberlife secures US$3 million to expand its digital procurement platform, streamlining healthcare supply chains in Southeast Asia.

ST Telemedia Global Data Centres gains NVIDIA AI certification to boost AI capabilities

ST Telemedia Global Data Centres has achieved certification under the NVIDIA DGX-Ready Data Center programme, boosting AI capabilities in Southeast Asia.

EduSpaze welcomes seven edtech startups in its 10th cohort to transform learning in Southeast Asia

EduSpaze welcomes seven edtech startups to its 10th cohort, focusing on AI-driven learning, job readiness, mental health, and workforce upskilling.

OPPO and Mobile Legends: Bang Bang launch biggest in-game event with 10,000 smartphones to be won

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Lego and Pokรฉmon Company announce long-awaited collaboration

Lego has partnered with The Pokรฉmon Company, and official Pokรฉmon Lego sets will be available in stores in 2026.

Crunchyroll announces cinema release dates for Demon Slayer: Kimetsu no Yaiba Infinity Castle

Crunchyroll announces cinema release dates for Demon Slayer: Kimetsu no Yaiba Infinity Castle, starting 14 August 2025 in Singapore and Malaysia.

Aetherdrift brings high-speed action to Magic: The Gathering fans

MTG's Aetherdrift brings high-speed action, new mechanics, and exclusive collectibles in an epic multiverse race starting 7 February.

Crunchyroll and Sony partners unveil anime adaptation of Ghost of Tsushima: Legends

Crunchyroll, Aniplex, and Sony partners reveal Ghost of Tsushima: Legends anime adaptation, set for a 2027 release exclusively on Crunchyroll.

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Celebrate 20 years of EVANGELION with exclusive merchandise and special gifts at the anniversary fair, only at the EVANGELION STORE.
Wednesday, 2 April 2025
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Singapore
35.5 C
Thailand
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Indonesia
27.3 C
Philippines

12 Digital Marketing Certifications You Can Get in 2017 / 2018

Most organizations prefer digital marketing professionals with recognized certification as an additional qualification. There are plenty of certification courses that are now available online. However, without any defined guide, the learning about the various aspects of digital marketing can get very confusing. This post aims to address this issue by encompassing a comprehensive list of [โ€ฆ]

Most organizations prefer digital marketing professionals with recognized certification as an additional qualification. There are plenty of certification courses that are now available online. However, without any defined guide, the learning about the various aspects of digital marketing can get very confusing. This post aims to address this issue by encompassing a comprehensive list of some very well-crafted courses so that you can kick-start your learning journey and also embellish your resume.

Digital Marketing Certifications - Google

1) Introduction to Digital Marketing with Googleโ€™s Digital Garage Certificate of Online Proficiency

The Digital Garage is a one-stop shop for mastering digital marketing. This program is an introductory course in Digital Marketing and is relevant for beginners who are looking to understand the basics of the Digital Marketing before deep diving into each specific topic. Google partnered with the Interactive Advertising Bureau to offer this free certification for those who finish the complete course content. The content covers from the basics and beyond, to help you build a great foundation of digital skills. Offered in bite-sized topics, you need to complete each of the 26 topics and unlock every badge to earn the certificate.

Duration: 6 to 7 hours
Link: https://learndigital.withgoogle.com/digitalgarage/
Cost: Free

2) Google Adwords Fundamentals

The AdWords certification is designed to test your knowledge of digital advertising best practices and AdWords. They are required for professionals to become AdWords certified. This program provides you with a globally recognized certification from Google. The program covers seven different modules, where you will need to complete the Adwords Fundamentals exam and any one of other 5 (Search, Display, Mobile, Video, Shopping Advertising) to get certified. There are also separate exams and certifications for latter six if you would like to clear all the other modules.

Duration: 10 to 12 hours
Link: https://www.google.com/partners
Validity: 12 months
Cost: Free

3) Analytics and Google Tag Manager Fundamentals with Googleโ€™s Analytics Academy

Analytics Academy is a program to help you understand about Googleโ€™s measurement tools so that you can grow your business through intelligent data collection and analysis. The program covers different topics which include Google Analytics for Beginners, Advanced Google Analytics, E-commerce Analytics and Google Tag Manager Fundamentals.

Duration: 15 to 20 hours
Link: https://analytics.google.com/analytics/academy/
Validity: 12 months
Cost: Free

4) Bing Ads Accreditation Exam

Bing Ads PPC advertising courses cover all the areas you need to know to become a Bing Ads Accredited Professional. This online course guide consists of 109 pages, and it allows you to learn the fundamentals of search engine marketing, from setting up your first campaign to optimization and finally managing your budget.

Duration: 15 to 20 hours
Link: https://advertise.bingads.microsoft.com/en-us/resources/training/courses
Validity: 12 months
Cost: Free

Digital Marketing Certifications - HubSpot

5) Hubspot Inbound Marketing Certification

HubSpot Academyโ€™s free Inbound Certification course consists of twelve modules that cover the four stages of inbound methodology. From optimizing your website, to the landing page anatomy, to honing your inbound sales skills, this comprehensive certification course covers the basics of what inbound is all about.

Duration: 3 to 4 hours
Link: https://academy.hubspot.com/courses
Validity: 25 months
Cost: Free

6) Hubspot Email Marketing Certification

With 2.4 million emails sent every second worldwide, it is surprising that most of them are never opened. This advanced email marketing certification covers the how lifecycle marketing, database segmentation, email design, deliverability, analytics, and optimization all works to create an email marketing strategy that propels your business and your career.

Duration: 3 to 4 hours
Link: https://academy.hubspot.com/courses
Validity: 25 months
Cost: Free

7) Hubspot Content Marketing Certification

This Content Marketing certification comprehensively covers how to build scalable, repeatable processes for creating and boosting content that converts leads and new customers. If you are a content creator โ€“ this course will provide you expert tactics to efficiently build your content library, and extract more value from every content asset created.

Duration: 3 to 4 hours
Link: https://academy.hubspot.com/courses
Validity: 13 months
Cost: Free

8) Facebook Blueprint Certification

Blueprint Certification recognizes advanced-level proficiency with Facebookโ€™s products and services including Instagram. Earn credentials to differentiate you in the world of digital marketing by becoming a Facebook certified professional. The program now offers two certifications for Facebook advertising โ€“ one for buying and one for planning. While all the course materials can be accessed for free, you will need to pay and schedule an exam if you want to receive an official certification from Facebook.

Duration: 15 to 20 hours
Link: https://www.facebook.com/blueprint/courses
Validity: 12 months
Cost: Paid

9) Twitter Flight School Certification

This program offers a dynamic learning experience to help you craft the best ways of integrating Twitter into your work. Offering several bite-sized modules, Twitter Flight School provides tailored content across different agency roles and functions. It allows you to build a deeper understanding of how Twitter works, and how to use it to engage with consumers and be a part of the live conversation.

Duration: 4 to 5 hours
Link: https://flightschool.twitter.com/
Validity: No Expiry
Cost: Free

Digital Marketing Certifications - Social Media

10) Social Marketing Training by Hootsuite

Hootsuiteโ€™s course on Social Marketing focuses mainly on the fundamentals of social marketing for todayโ€™s leading practitioners. The course consists of three types of certifications โ€“ Social Marketing Certification ($199), Advanced Social Media Strategy Certification ($999) and Advanced Social Advertising Courseware and Certification ($249).

Duration: 3 to 4 hours
Link: https://education.hootsuite.com/collections/courses
Cost: Paid

11) Hootsuite Platform Training by Hootsuite

Hootsuiteโ€™s course on Platform Training focuses mainly on the features and functionality of the Hootsuite dashboard. The course covers from the fundamentals of using Hootsuite to advanced uses, as well as Hootsuite enterprise courseware. You can get Hootsuite Platform Certification at $99.

Duration: 1 to 2 hours
Link: https://education.hootsuite.com/collections/hootsuite-platform-training
Cost: Paid

12) Social Selling Training by Hootsuite

Hootsuiteโ€™s course on Social Selling Training focuses mainly on the discovery of how to find, research, and connect with prospects on social media. The course helps you prove your skill using social media to connect with prospects and close more sales. The course is at $299.

Duration: 3 to 4 hours
Link: https://education.hootsuite.com/courses/social-selling-exam
Cost: Paid

Other Useful Guides

The Beginnerโ€™s Guide to SEO by Moz:
https://moz.com/beginners-guide-to-seo
SEO Training Course by Moz:
https://www.udemy.com/whiteboard-seo/
LinkedIn Marketing Solutions:
https://business.linkedin.com/marketing-solutions
LinkedIn Social Selling Index:
https://business.linkedin.com/sales-solutions/social-selling/the-social-selling-index-ssi

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